ANALYSIS AND STRATEGY FOR DEVELOPING BEIJING CULTURAL TOURISM

We analyzed the Beijing’s cultural tourism and presented the results as a SWOT analysis. We made some strategic suggestions for Beijing cultural tourism. Embracing a variety of cultural heritages and authentic traditions, Beijing has a big potential to deeply develop its cultural tourism market on...

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Bibliographic Details
Main Authors: Yuyan PAN, Alexandru-Mircea NEDELEA
Format: Article
Language:English
Published: Editura Univeristatii "Stefan cel Mare" din Suceava 2019-12-01
Series:USV Annals of Economics and Public Administration
Subjects:
Online Access:http://annals.seap.usv.ro/index.php/annals/article/view/1072/999