Pengaruh citra merek (brand image) terhadap loyalitas konsumen bakso bakar Pak Man Kota Malang
This research was conducted in Bakso Bakar Pak Man from 7th March to 5th April 2016 through a survey method guided by a structured questionnaire. The respondents were selected using accidental sampling technique. The multiple linear regression analysis was used to analyse the data. The results showe...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Fakultas Peternakan Universitas Brawijaya
2016-12-01
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| Series: | Jurnal Ilmu-Ilmu Peternakan |
| Online Access: | http://jiip.ub.ac.id/index.php/jiip/article/view/252 |