Analisis Hubungan Service Recovery terhadap Complaining Behavior dan Dampaknya terhadap Brand Switching
PT Bank OCBC NISP Tbk officially became a commercial bank in 1967, foreign exchange bank in 1990, and listed as a public company in Indonesia Stock Exchange in 1994. The purpose of this research is to identify the correlation and variables influences of service recovery, complaining behaviour, and b...
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Format: | Article |
Language: | English |
Published: |
Bina Nusantara University
2011-05-01
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Series: | Binus Business Review |
Subjects: | |
Online Access: | https://journal.binus.ac.id/index.php/BBR/article/view/1116 |