Alignment of Quality Management in SMEs with the Market Performance
The purpose of this research is to relate competitiveness through productivity on Small and Medium Enterprises (SMEs) with the level of quality that these companies are and the market segment they serve. The methodology used was a multiple case study using questionnaires and systematic observations...
Main Authors: | Yslene Rocha Kachba, André Mathias Plath, Marcelo Gitirana Ferreira, Fernando Antonio Forcellini |
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Format: | Article |
Language: | English |
Published: |
Universidad Alberto Hurtado
2012-12-01
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Series: | Journal of Technology Management & Innovation |
Subjects: | |
Online Access: | http://www.jotmi.org/index.php/GT/article/view/1059 |
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