A new extension of dynamic simplex model for the public transport customer satisfaction
The dynamic analysis of Customer Satisfaction is particularly useful for monitoring either customer satisfaction over time or customer behaviour reaction to company strategies, and therefore for measuring their effectiveness and efficiency. In the paper we address the following questions: does the l...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Bologna
2013-05-01
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| Series: | Statistica |
| Online Access: | http://rivista-statistica.unibo.it/article/view/1234 |