Utilisation of Social Media by Micro, Small and Medium Enterprises in Brunei Darussalam
<p>Social media has increasingly become the new platform for conducting business activities, especially amongst Micro, Small and Medium Enterprises (MSMEs) on account of its practicality, relatively low costs, accessibility, and flexibility. Social media has transformed the business-to-custome...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
EconJournals
2021-01-01
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| Series: | International Review of Management and Marketing |
| Online Access: | https://econjournals.com/index.php/irmm/article/view/10906 |