Formative Research on a Social Marketing Campaign to Promote the Consumption of Healthy Breakfast and Snacks: A Qualitative Study

Background: The elimination of breakfast and the high consumption of low-value snacks are becoming more frequent and common among adolescents. Nutrition is a complex behavioral phenomenon that is associated with the specific cultural and environmental issues of each society as well as psychological...

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Bibliographic Details
Main Authors: Fatemeh Bastami, Fereshteh Zamani-Alavijeh, Firoozeh Mostafavi, Mohammad Almasian, Mohammad Hydari
Format: Article
Language:English
Published: Mashhad University of Medical Sciences 2018-03-01
Series:International Journal of Pediatrics
Subjects:
Online Access:http://ijp.mums.ac.ir/article_9652_ee0f84636a3cc31709873ab01d04cbf3.pdf