Consumption Context Effects on Fine Wine Consumer Segments’ Liking and Emotions

Wine consumer lifestyle segmentation has been widely studied; however, most studies have solely utilised online surveys. This work investigated the impact of context on wine consumer segments’ liking and emotions while consuming wines in different environments. Two studies were conducted with regula...

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Bibliographic Details
Main Authors: Lukas Danner, Trent E. Johnson, Renata Ristic, Herbert L. Meiselman, Susan E.P. Bastian
Format: Article
Language:English
Published: MDPI AG 2020-12-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/9/12/1798