The low interaction of viewers of video clips on the internet The case study of YouTube Spain
This research study demonstrates that viewers of video clips on the Internet adopt a viewing attitude that is as passive as the one adopted when watching unidirectional and traditional media. Research on the attitude of the viewer of video clips on the Internet is almost non-existent. The authors di...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universidad de La Laguna
2010-01-01
|
| Series: | Revista Latina de Comunicación Social |
| Subjects: | |
| Online Access: | http://www.revistalatinacs.org/10/art3/910_Malaga/32_GallardoEN.html |