Process Evaluation of the ‘No Money No Time’ Healthy Eating Website Promoted Using Social Marketing Principles. A Case Study

Process Evaluation of the ‘No Money No Time’ Healthy Eating Website Promoted Using Social Marketing Principles. A Case Study

Background: Reaching and engaging individuals, especially young adults, in web-based prevention programs is challenging. ‘No Money No Time’ (NMNT) is a purpose built, healthy eating website with content and a social marketing strategy designed to reach and engage a young adult (18–34 year olds) targ...

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Bibliographic Details
Main Authors: Lee M. Ashton, Megan E. Rollo, Marc Adam, Tracy Burrows, Vanessa A. Shrewsbury, Clare E. Collins
Format: Article
Language:English
Published: MDPI AG 2021-03-01
Series:International Journal of Environmental Research and Public Health
Subjects:
google analytics
process evaluation
healthy eating
website
young adults
social marketing
Online Access:https://www.mdpi.com/1660-4601/18/7/3589

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https://www.mdpi.com/1660-4601/18/7/3589

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