The Differences in Risk Perception between Millennials and Baby Boomers in Online Transactions

This study aims to distinguish the risks perceived by the millennial generation and the risks perceived by baby boomer generations when transacting online. The number of samples used in this study was one hundred thirty-five respondents. Criteria for respondents are people who have done online trans...

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Bibliographic Details
Main Author: Dipa Mulia
Format: Article
Language:English
Published: Universitas Tarumanagara 2019-09-01
Series:Jurnal Manajemen
Subjects:
Online Access:http://ecojoin.org/index.php/EJM/article/view/570