Assessing the role of shape and label in the misleading packaging of Food Imitating Products: From empirical evidence to policy recommendation

Assessing the role of shape and label in the misleading packaging of Food Imitating Products: From empirical evidence to policy recommendation

Food imitating products are chemical consumer items used frequently in the household for cleaning and personal hygiene (e.g., bleach, soap, and shampoo), which resemble food products. Their containers replicate elements of food package design such as possessing a shape close in style to drinking pro...

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Bibliographic Details
Main Authors: Frederic eBasso, Julien eBouillé, Kevin eLe Goff, Philippe eRobert-Demontrond, Olivier eOullier
Format: Article
Language:English
Published: Frontiers Media S.A. 2016-03-01
Series:Frontiers in Psychology
Subjects:
Health Policy
implicit association test (IAT)
Food package
Category ambiguity
Consumer chemical products
Poison look-alikes
Online Access:http://journal.frontiersin.org/Journal/10.3389/fpsyg.2016.00450/full

Internet

http://journal.frontiersin.org/Journal/10.3389/fpsyg.2016.00450/full

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