Enhancing Service Production And Service Quality
This article sheds light on a possible strategy to enhance service production and service quality by reporting on an exploratory mail survey conducted among a sample of 1000 commercial bank customers. It became apparent that by using formal and informal strategies to socialize their customers, servi...
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| Format: | Article |
| Language: | English |
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AOSIS
2002-09-01
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| Series: | SA Journal of Industrial Psychology |
| Online Access: | https://sajip.co.za/index.php/sajip/article/view/36 |