Research on Customer Loyalty of O2O Takeout Logistics Service

With the wide-spread Internet, e-commerce has grown rapidly. It has prompted the traditional catering industry to form a novel “Internet plus catering” mode. In order to provide customers with costeffective products continuously, takeout platforms should focus more on high-quality consumer experienc...

Full description

Bibliographic Details
Main Authors: Mimi Shao, Yueyue Huang
Format: Article
Language:English
Published: EDP Sciences 2021-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2021/29/e3sconf_eem2021_03032.pdf