Normalized Expected Utility-Entropy Measure of Risk

Yang and Qiu proposed an expected utility-entropy (EU-E) measure of risk, which reflects an individual’s intuitive attitude toward risk. Luce et al. have derived the numerical representations under behavioral axioms about preference orderings among gambles and their joint receipt, which further demo...

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Bibliographic Details
Main Authors: Jiping Yang, Wanhua Qiu
Format: Article
Language:English
Published: MDPI AG 2014-06-01
Series:Entropy
Subjects:
Online Access:http://www.mdpi.com/1099-4300/16/7/3590