What plus-size means for plus-size women: A mixed-methods approach

Western fashion is constantly evolving and in order to obtain notoriety, brands need to positively connect with consumers. Individuals who wear plus-sizes are acutely aware of their reduced clothing choices and rely on language cues to find clothing. Unfortunately, the categorisation of plus-size co...

Full description

Bibliographic Details
Main Authors: Deborah A. Christel, Susan C. Williams Née Dunn
Format: Article
Language:deu
Published: Seismo Verlag 2019-05-01
Series:Studies in Communication Sciences
Subjects: