Quality marks as an economic consolidation factor for rural tourism
The economic viability of the companies is a more significant gap in rural tourism. The quality standards can be a new instrument to help consolidate rural businesses, because of its positive direct and indirect effects: improve professionalism, increase the size of rural companies, protect the arch...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Universidad del País Vasco (UPV/EHU)
2021-01-01
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Series: | Management Letters/Cuadernos de Gestión |
Subjects: | |
Online Access: | http://www.ehu.eus/cuadernosdegestion/revista/en/published-issues/articulo?year=2021&vol=21&num=1&o=8 |