Romance of Experience, Satisfaction and Behavioral Intentions: An Empirical Examination of International Delegates in Academic Conferences
The growing attention placed on experiences can be regarded as a mega-trend, and has given currency to the proposition that experiences are important for consumer’s self-perception and satisfaction with a specific visit. In order to assess this assumption, this study empirically examines the applic...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2014-01-01
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| Series: | SHS Web of Conferences |
| Online Access: | http://dx.doi.org/10.1051/shsconf/20141201009 |