Behavioral finance: a study based on the theory of the prospectus and investor profile of students of courses Stricto Sensu the big Florianópolis Finanças comportamentais: um estudo com base na teoria do prospecto e no perfil do investidor de estudantes de cursos stricto sensu da grande Florianópolis
<p>Behavioral Finance is a new area of study that seeks to analyze the psychological aspects of individuals in making financial decisions. Studies in this area are intended to verify assumptions made by more traditional theories, in particular, the rationality of economic agents, and they aim...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade do Sul de Santa Catarina
2012-10-01
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| Series: | Revista Eletrônica de Estratégia e Negócios |
| Subjects: | |
| Online Access: | https://www.portaldeperiodicos.unisul.br/ojs/index.php/EeN/article/view/935 |