Ethical Community Stakeholder Engagement in the Global Environment: Strategies and Assessment
Given the importance of and challenges in stakeholder engagement in the global context, this study examines the perceptions of local community members on the stakeholder engagement strategies of multinational corporations (MNCs) operating in Peru as well as the relationship outcomes of such engag...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Insitute for Public Relations
2015-04-01
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| Series: | Public Relations Journal |
| Online Access: | https://prjournal.instituteforpr.org/wp-content/uploads/2015v09n01NiWangDelaFlorPenaflor.pdf |