Personalized Product Evaluation Based on GRA-TOPSIS and Kansei Engineering

With the improvement of human living standards, users’ requirements have changed from function to emotion. Helping users pick out the most suitable product based on their subjective requirements is of great importance for enterprises. This paper proposes a Kansei engineering-based grey rel...

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Bibliographic Details
Main Authors: Huafeng Quan, Shaobo Li, Hongjing Wei, Jianjun Hu
Format: Article
Language:English
Published: MDPI AG 2019-07-01
Series:Symmetry
Subjects:
KE
AHP
Online Access:https://www.mdpi.com/2073-8994/11/7/867