The Role of Sensory Perception in Consumer Demand for Tinned Meat: A Contingent Valuation Study

This study presents an analysis of consumer preferences for a new food product: Tinned Chianina meat. Respondents (<i>N</i> = 249) participated in a sensory test, where they were also asked to declare their willingness to pay (WTP) for the tasted product. The WTP data were collected afte...

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Bibliographic Details
Main Authors: Daniel Vecchiato, Biancamaria Torquati, Sonia Venanzi, Tiziano Tempesta
Format: Article
Language:English
Published: MDPI AG 2021-09-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/10/9/2185