Keep the Fire Burning: Exploring the Hierarchies of Music Fandom and the Motivations of Superfans
The Internet has changed how music fans come together and how the music industry connects to and communicates with fans. To understand the incentives for becoming a fan and why fans take part in an artist brand, this article considers the diversity in a particular fan community, including its hierar...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Cogitatio
2021-08-01
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| Series: | Media and Communication |
| Subjects: | |
| Online Access: | https://www.cogitatiopress.com/mediaandcommunication/article/view/4013 |