Typology of Iranian Uses and Gratification in Goodreads

This survey tries finding and classifying the ways Iranians satisfy by Goodreads. For this purpose the Uses and Gratification theory used as theoretical framework. We send questionnaires for 290 people who were active in network. By using Factor Analysis we find that all 25 variable can be categoriz...

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Bibliographic Details
Main Authors: Siamak Mahboob, Leili Mirtaheri
Format: Article
Language:fas
Published: Iranian Research Institute for Information and Technology 2016-06-01
Series:Iranian Journal of Information Processing & Management
Subjects:
Online Access:http://jipm.irandoc.ac.ir/browse.php?a_code=A-10-3049-1&slc_lang=en&sid=1