Inseparability and customisation degree as determinants of service firms’ internationalization
The vast majority of theoretical approaches in internationalisation have emerged from manufacturing sector and, thus, some explanations may not be true in the whole service sector. This paper analyses the importance of sector characteristics in the entry mode choice and shows that there are differen...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad del País Vasco (UPV/EHU)
2005-12-01
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| Series: | Management Letters/Cuadernos de Gestión |
| Subjects: | |
| Online Access: | http://www.ehu.es/cuadernosdegestion/revista/index.php/en/published-issues?y=2005&v=5&n=2&o=2 |