Advertising, humor and teaching: Working assumptions
<p>In this article, of theoretical and practical nature, based on a discursive reading of four billboards, which circulated in 2007 because of an advertising campaign of a Brazilian company of horticultural, we scrutinize the possibility of analyzing didactically such genre in order to assist...
Main Authors: | , |
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Format: | Article |
Language: | Portuguese |
Published: |
Universidade do Vale do Rio dos Sinos (UNISINOS)
2015-06-01
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Series: | Calidoscópio |
Online Access: | http://revistas.unisinos.br/index.php/calidoscopio/article/view/8448 |