IMPLIKASI HUMOR DAN PERAN LAYANAN KARYAWAN GARIS DEPAN TERHADAP KEPUASAN PELANGGAN

This study aims to examine the implications of humor and the role of front-line employee services to customer satisfaction. The effect of front-line service employees calculates the factor of service encounters. The service encounter factor becomes one of the decisive factors in the service industry...

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Bibliographic Details
Main Authors: Widya Mulyati, Robert Kristaung
Format: Article
Language:Indonesian
Published: Universitas Trisakti 2018-03-01
Series:Jurnal Manajemen dan Pemasaran Jasa
Subjects:
Online Access:https://www.trijurnal.lemlit.trisakti.ac.id/jasa/article/view/2524