The Importance of Being Local: The Role of Authenticity in the Concepts Offered by Non-Themed Domestic Restaurants in Switzerland

In the highly-competitive restaurant environment, restaurateurs continually optimize the quality of their offer so that customers leave the restaurant with the intention to return and to tell others about their experience. Authenticity is among the attributes that restaurateurs seek to provide; and...

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Bibliographic Details
Main Authors: Robert Home, Bernadette Oehen, Anneli Käsmayr, Joerg Wiesel, Nicolaj Van der Meulen
Format: Article
Language:English
Published: MDPI AG 2020-05-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/9/3907