Controversial advertising of medicines. A comparison between Poland and the United States
For many years, the subject of aggressive marketing campaigns conducted by pharmaceutical companies has been raised in Poland. Drug ads are everywhere, on television, the radio, magazines and on the Internet. Therefore, it is extremely important is to ensure both their legal and ethical dimension. T...
Main Author: | |
---|---|
Format: | Article |
Language: | English |
Published: |
Lodz University Press
2018-07-01
|
Series: | Annales Etyka w Życiu Gospodarczym |
Subjects: | |
Online Access: | https://czasopisma.uni.lodz.pl/annales/article/view/4476 |