The Study of the Factors, Affecting Consumer Choice
In the article, the theoretical basis of consumer choice and the factors that determine it are studied. The features of behaviour of ultimate users are cleared up, the conditions of consumer sovereignty are defined. It is proved, that consumer choice is determined by constantly increasing global com...
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| Format: | Article |
| Language: | English |
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Altezoro s.r.o. (Slovak Republic) and Publishing Center "Dialog" (Ukraine)
2016-12-01
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| Series: | Traektoriâ Nauki |
| Subjects: | |
| Online Access: | http://pathofscience.org/index.php/ps/article/view/277 |