Encouraging Pro-Environmental Behaviors Through Children-Based Appeals: A Kin Selection Perspective
Environmental problems are due to the fact of humans prioritizing their narrow personal interests over collective interests. How can pro-environmental behavior be promoted without requiring people to behave in ways that go against their selfish tendencies? Kin selection theory asserts that humans ar...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2020-01-01
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| Series: | Sustainability |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2071-1050/12/2/748 |