National economic image and soft economic power evaluation
The article provides a review of national economic image, brand, and soft economic power evaluation methods based on opinion polls or objective indicators. The author elaborates and tests a webometric method for evaluation of specific components of national economic image and soft power. National ec...
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| Format: | Article |
| Language: | English |
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Scientia et Progressus Fundation
2015-12-01
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| Series: | Torun International Studies |
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| Online Access: | https://apcz.umk.pl/czasopisma/index.php/TSM/article/view/9402 |