Hijab fashion supply chain: a theoretical framework traversing consumers’ knowledge and purchase intention
The recent expeditious growth of Muslim population in the world initiates a dramatic upsurge of demand for Hijab fashion. Hijab fashion is a green and sustainable fashion in accordance with Islamic principles on the modesty, safety, cleanliness, and comfort of clothings. Hijab supply chain is an ind...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2020-01-01
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Series: | MATEC Web of Conferences |
Online Access: | https://www.matec-conferences.org/articles/matecconf/pdf/2020/04/matecconf_ictte2019_04004.pdf |