Convert one outfit to more looks: factors influencing young female college consumers’ intention to purchase transformable apparel

Convert one outfit to more looks: factors influencing young female college consumers’ intention to purchase transformable apparel

Abstract Transformable apparel offers two or more functional and/or alternative aesthetic styles through various manipulative methods, which is considered a sustainable alternative in the fashion industry to reduce excess clothing consumption. The study intends to identify the influences of environm...

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Bibliographic Details
Main Authors: Chunmin Lang, Bingyue Wei
Format: Article
Language:English
Published: SpringerOpen 2019-09-01
Series:Fashion and Textiles
Subjects:
Transformable apparel
Attitude
Fashion consciousness
The tendency for creative choice
Environmental beliefs
Environmental apparel knowledge
Online Access:http://link.springer.com/article/10.1186/s40691-019-0182-4

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http://link.springer.com/article/10.1186/s40691-019-0182-4

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