Convert one outfit to more looks: factors influencing young female college consumers’ intention to purchase transformable apparel
Abstract Transformable apparel offers two or more functional and/or alternative aesthetic styles through various manipulative methods, which is considered a sustainable alternative in the fashion industry to reduce excess clothing consumption. The study intends to identify the influences of environm...
Main Authors: | Chunmin Lang, Bingyue Wei |
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Format: | Article |
Language: | English |
Published: |
SpringerOpen
2019-09-01
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Series: | Fashion and Textiles |
Subjects: | |
Online Access: | http://link.springer.com/article/10.1186/s40691-019-0182-4 |
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