Influence of Event Image and Destination Image on Visitor Satisfaction and Intentions to Revisit
Understanding the variables that influence visitor satisfaction and intention to revisit within the context of events has not been widely observed in the developing countries. This study investigated whether the influence of event image and destination image with each other and their effect on visit...
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| Format: | Article |
| Language: | English |
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AfricaJournals
2020-09-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
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| Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_3_9_4__418-433.pdf |