Beauty and the beast: gender differences in food-related behavior

<p>Among the decisions that consumers have to make there are food choices, including the decision to eat healthily. In this way, both motives for food choice and the behavior reported by consumers can describe how people relate to healthy food, particularly males and females, and what distingu...

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Bibliographic Details
Main Authors: Simone Velloso Missagia, Solange Riveli Oliveira, Daniel Carvalho Rezende
Format: Article
Language:Portuguese
Published: Universidade Nove de Julho 2013-03-01
Series:REMark: Revista Brasileira de Marketing
Subjects:
Online Access:http://www.revistabrasileiramarketing.org/ojs-2.2.4/index.php/remark/article/view/2441