Beauty and the beast: gender differences in food-related behavior
<p>Among the decisions that consumers have to make there are food choices, including the decision to eat healthily. In this way, both motives for food choice and the behavior reported by consumers can describe how people relate to healthy food, particularly males and females, and what distingu...
Main Authors: | , , |
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Format: | Article |
Language: | Portuguese |
Published: |
Universidade Nove de Julho
2013-03-01
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Series: | REMark: Revista Brasileira de Marketing |
Subjects: | |
Online Access: | http://www.revistabrasileiramarketing.org/ojs-2.2.4/index.php/remark/article/view/2441 |