Minority Youth: “Big Tobacco’s” 21st Century Marketing Targets

Cigarette smoking and other forms of tobacco use typically begin during adolescence. According to the 2001 Youth Risk Behavior Survey, 33.9% of youth in grades 9 through 12 report recent tobacco use. The tobacco industry spends $9.7 billion annually on marketing. This paper addresses the influence o...

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Bibliographic Details
Main Authors: Suzanne M Perry-Casler, Apurva Shah, Seraphine Pitt, Ercilia Rodriguez Westhoff, Robert J McDermott
Format: Article
Language:English
Published: University of North Florida 2004-03-01
Series:Florida Public Health Review
Online Access:https://digitalcommons.unf.edu/cgi/viewcontent.cgi?article=1034&context=fphr