Evaluating the effectiveness of Neuro web design model in business websites (observational study)

By combining Neuromarketing، social psychology and e-commerce، a new area has been added to the world of consumer neuroscience named Nero web design. The practical Neuro business web design model consists of 67 applicable and implementable techniques in business websites and has been gathered in thr...

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Bibliographic Details
Main Authors: Boshra Sedghi Shamir, Seyyed Ali Akbar Ahmadi
Format: Article
Language:fas
Published: Iranian Research Institute for Information and Technology 2016-06-01
Series:Iranian Journal of Information Processing & Management
Subjects:
Online Access:http://jipm.irandoc.ac.ir/browse.php?a_code=A-10-3157-1&slc_lang=en&sid=1