Clustering the mediators between the sales control systems and the sales performance using the AMO model: A narrative systematic literature review
Purpose: To identify all types of sales force control systems in the academic literature, and to cluster the mediators between these controls and the performances, according to the AMO model (abilities, motivations, and opportunities), analysing how each of these three groups of mediators are influe...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Catalan |
| Published: |
OmniaScience
2018-05-01
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| Series: | Intangible Capital |
| Subjects: | |
| Online Access: | http://www.intangiblecapital.org/index.php/ic/article/view/1222 |