Conceptual Model Development of Big Data Analytics Implementation Assessment Effect on Decision-Making

The significance of big data advancement has benefited various organizations to leverage the potential insights and capabilities of big data in organizational performance and decision-making. However, the analytics outcome and quality of big data analytics (BDA) implementation has yet to be addresse...

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Bibliographic Details
Main Authors: Cecilia Adrian, Rusli Abdullah, Rodziah Atan, Yusmadi Yah Jusoh
Format: Article
Language:English
Published: Universidad Internacional de La Rioja (UNIR) 2018-06-01
Series:International Journal of Interactive Multimedia and Artificial Intelligence
Subjects:
DSS
Online Access:http://www.ijimai.org/journal/node/2180