USING THE BLUE OCEAN STRATEGY BY UKRAINIAN CINEMA NETWORKS IN UNCERTAIN ENVIRONMENT

The subject matter of the article is ukrainian film distribution market. In today's world, the movie rental market is a sector of the economy that has recently shown a trend of stable growth. This process in most European countries is associated with the introduction of the latest digital cinem...

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Bibliographic Details
Main Authors: Bozhena Sheremeta, Natalia Chukhrai
Format: Article
Language:English
Published: Kharkiv National University of Radio Electronics 2020-12-01
Series:Сучасний стан наукових досліджень та технологій в промисловості
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Online Access:https://itssi-journal.com/index.php/ittsi/article/view/244