Relationships among Beliefs, Attitudes, Time Resources, Subjective Norms, and Intentions to Use Wearable Augmented Reality in Art Galleries

As a result of interactive and immersive technologies such as augmented reality, almost every service business has changed their ways of engaging with consumers. However, there has been little research on acceptance and use of wearable augmented reality (AR) in interactive services in museums and ar...

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Bibliographic Details
Main Authors: Timothy Jung, M. Claudia tom Dieck, Hyunae Lee, Namho Chung
Format: Article
Language:English
Published: MDPI AG 2020-10-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/20/8628