Organizational attractiveness: Influence of the Image and Corporate Social Responsibility

This research empirically analyzes the organizational attractiveness of the banking sector as a source of employment, taking as a precedent the perceptions of corporate image and the influence of Corporate Social Responsibility (CSR) when estima-ting the banking image. The study involves...

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Bibliographic Details
Main Authors: Jessica Ivonne Hinojosa López, Adolfo Rogelio Cogco Calderón
Format: Article
Language:Spanish
Published: Universidad Autónoma de Tamaulipas 2020-09-01
Series:Revista de Psicología y Ciencias del Comportamiento de la Unidad Académica de Ciencias Jurídicas y Sociales
Subjects:
Online Access:https://revistapcc.uat.edu.mx/index.php/RPC/article/view/364