Research On The Marketing Innovation Of “Live + Short Video” In The Culture And Tourism Industry In We Media Era

With the development of Internet technology and the popularity of 5G technology in mobile terminals, we media has entered the era of “short video + live broadcast” from the era of graphics and text on mobile terminals. The number of users of “live video + short video” app platform has reached 888 mi...

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Bibliographic Details
Main Author: jun Guo
Format: Article
Language:English
Published: EDP Sciences 2021-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2021/27/e3sconf_ictees2021_03036.pdf