Social media as a source of market information
Nowadays information plays an important role in the development of companies. Information constitutes the main source of building competitive advantage allowing to make a good business decision, which leads to a company’s success on the market. Conducting marketing research makes it possible to obta...
Main Author: | Tomasz Kubiak |
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Format: | Article |
Language: | English |
Published: |
The Institute of Aviation
2017-06-01
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Series: | Marketing of Scientific and Research Organisations |
Subjects: | |
Online Access: | http://minib.pl/en/social-media-as-a-source-of-market-information/ |
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