MARKETING RESEARCH ON WINE CONSUMERS PREFERENCES IN ROMANIA
The paper is based on a research that aimed to make some assumptions regarding wine consumer preferences in Romania. The research method was survey made through questionnaires administered to a relevant number of respondents. In order to establish the main goals of this research, we considered aspec...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Agricultural Sciences and Veterinary Medicine, Bucharest
2014-10-01
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| Series: | Scientific Papers Series : Management, Economic Engineering in Agriculture and Rural Development |
| Subjects: | |
| Online Access: | http://managementjournal.usamv.ro/pdf/vol_14/art19.pdf |