The Role of Innovation in Mediating Market Orientation to Company Performance

The purpose of this study was to determine the effect of market orientation towards innovation, the effect of market orientation on performance, the effect of innovation on the performance and innovation mediating role of market orientation on corporate performance convection in Denpasar. This study...

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Bibliographic Details
Main Authors: Putu Intan Paradictha Pradnya Putri, Ni Nyoman Kerti Yasa, I Ketut Rahyuda
Format: Article
Language:English
Published: Universitas Negeri Semarang 2016-12-01
Series:Jurnal Dinamika Manajemen
Subjects:
Online Access:https://journal.unnes.ac.id/nju/index.php/jdm/article/view/8195