The Game of Innovation. Is Gamification a New Trendsetter?
With the evolution of information technology and that of the Internet, society has changed and so did the needs of Generation Y that aims to be more involved in decision making processes and have an overall open and positive approach to innovation. This article aims to analyse the contribution of ad...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Academy of Economic Studies of Bucharest
2015-11-01
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Series: | Amfiteatru Economic |
Subjects: | |
Online Access: | http://www.amfiteatrueconomic.ro/ArticolEN.aspx?CodArticol=2464 |