Factors Influencing Organisational Buying Decisions in the Manufacturing Industry: Are Products and Services Procurement Different?
The paper explores factors influencing services procurement decision-making of manufacturing companies, and compares it to factors influencing products procurement decision-making. Data were gathered by survey among manufacturing companies and analysed by using exploratory factor analysis. The compa...
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Format: | Article |
Language: | English |
Published: |
Sciendo
2021-05-01
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Series: | Zagreb International Review of Economics and Business |
Subjects: | |
Online Access: | https://doi.org/10.2478/zireb-2021-0005 |